Openwork announces strategic partnership with Citri
- Citri to become an Appointed Representative of Openwork
Openwork is pleased to announce that Citri, the mortgage and protection specialist advisory firm, is to become an Appointed Representative of the network.
North East-based Citri, which is currently Directly Authorised, is expected to become an AR of Openwork on 31 March, following the induction of its members.
Citri advises predominately in the mortgage and protection market, although it also offers fully comprehensive advice through Citri Wealth Management.
Martin Davis, chief executive of Openwork, says: “Citri is a fantastic business with a highly regarded brand and name in the industry and it is with great pleasure that I welcome the team to Openwork. We have, and continue to make, significant strides to enhance our proposition and it is pleasing to see quality businesses like Citri recognise our ongoing development and unique position in the market.”
Keith Atkinson, chief executive of Citri, says: “This is an exciting time as we emerge from the recession in good shape. We are very pleased that Openwork recognises the strength of the Citri national brand and the efficiency of our business model.
“A strategic partnership with Openwork offers many advantages; firstly to strengthen our position in the mortgage and protection arena and, secondly, to broaden Citri’s expertise in the wealth management market – offering the consumer a full advice proposition. We believe Openwork is the right partner going forward and we look forward to the next chapter in our development.”