Home/2011/April/How to get found on LinkedIn (MRM’s Marketing Minute #4)
How to get found on LinkedIn (MRM’s Marketing Minute #4)
Most of us know that it’s possible to optimise a website so that it performs well in Google searches. But most LinkedIn users don’t realise how easy it is to optimise their profiles to do well in LinkedIn searches.
This is important because people use the search facility at LinkedIn every day to find professionals and firms when they are looking for a supplier – so being on the front page of search results is going to be very good for businesses and careers.
In this short video, MRM’s head of digital, Michael Taggart (@michael_taggart on Twitter), explains the five simple steps you can take today to increase the likelihood of your being found on LinkedIn.
If you found this film useful, please share it by using the social sharing buttons above or below. You can also find MRM’s previous short marketing tips here.
To be alerted every Monday, when MRM posts a new marketing or social media tip, please ‘like’ our Facebook page.
Michael Taggart is a director at MRM, heading up the digital, social and SEO unit. A former correspondent at the Daily Mail, he spent six years in local government communications, mostly in media relations, before joining MRM.
As well as more than 10 years working in and with the media, Michael brings with him a wealth of ideas about how businesses can leverage social technologies to improve customer service, deliver more effective marketing and build trust and loyalty.