By Jenny Crossland on February 5, 2010
Picture: Josh [unemployed IT dude] at Flickr In the past few weeks, the ongoing debate around Google vs. China censorship row has dominated the media, with Hillary Clinton’s speech on the need to protect basic freedoms on the internet an essential read. While on a personal level many may applaud the decision Google has taken [...]
Posted in Communications, Strategy | Tagged corporate citizen, CSR, social media, social responsibility
By Jenny Crossland on November 3, 2009
When it comes to social responsibility it’s not simply a case of doing good, but being good. It’s become evident in the current climate that if you’re not demonstrating responsibility, you are ultimately deemed to be irresponsible. Which means that getting people engaged through a programme of social responsibility, rather than standing apart and ignoring [...]
Posted in Strategy | Tagged charity partners, consumers, M&S, social responsibility
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